Privacy Policy

Seeds Direct is deeply committed to protecting your privacy and personal data. We aim for full transparency regarding the information we collect, why we collect it, and what we use it for. We do not track or sell your information, ever.

Information We Collect: To enable purchases and enhance your experience, we collect necessary personal information you provide, such as your full name, billing and delivery addresses, phone number, and email address. When you interact with our website, we may automatically collect data like your IP address, device screen resolution, browser software, and geolocation data. We also place cookies on your device to facilitate Browse and purchases (please see our dedicated Cookies Policy for more details).

How We Use Your Information: Your data is primarily used to process payments, dispatch goods, and send order confirmations and status updates. We also use it to respond to enquiries and complaints, and to manage competitions or promotions you participate in. With your explicit consent (e.g., by subscribing to our newsletter or opting in at checkout), we may use your data to send you marketing and promotional material we believe may interest you. We may also use performance tracking technology within our emails to improve our communications.

How Long We Keep Your Data: We retain your data only for as long as necessary to provide services, fulfill our legitimate business interests, or comply with legal obligations. We regularly review the information we hold and will securely archive or delete data when there is no longer a customer, legal, or business need for its retention.

Data Security: Your information is always securely stored in our systems. We protect your personal data against unauthorized access, unlawful use, accidental loss, corruption, or destruction. We employ technical measures such as 256-bit encryption (the same as major banks) and password protection, alongside organizational controls to limit access. Our website is hosted and secured with SSL, Firewall, and Malware protection. We continuously review our security measures to align with industry best practices. Please remember, while we make every effort to secure your data, the internet is not 100% secure, and we cannot guarantee the security of information sent online.

Your Rights: You have the right to be informed about your personal data collection and use. You also have the right to access, amend, and correct your data. Registered customers can view and update their personal information in the “Account” section of our website at any time. We do not automatically collect personal data and do not share it with any third-party organizations or institutions, except for order processing or when legally required. You may opt out of our marketing emails at any time by clicking the “UNSUBSCRIBE” link in any marketing email.

Google Analytics: Our website uses Google Analytics, a web analytics service provided by Google, Inc. This service uses cookies to help analyze how users interact with the site. The information generated by the cookie about your website use (including your IP address) is transmitted to and stored by Google servers in the United States. Google uses this information to evaluate your website use, compile reports, and provide other related services. Google may also transfer this information to third parties where required by law or where third parties process the information on Google’s behalf. By using this website, you consent to this processing of data by Google.